“The creators of Myavana, a web-based mobile and social platform, understand firsthand the frustration of the shelf scan. Computer scientist Candace Mitchell and chemical engineer Chanel Martin launched their Atlanta-based startup in 2013. “The goal was to leverage science and technology to provide women of color with a personalized hair-care experience that takes guessing out of the equation and delivers hair nirvana,”  Mitchell says.”
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Candace Mitchell and Chanel Martin Found Web-and-Mobile-Based Platform Myavana to Integrate Scientific Analysis into Care for Black Women’s Hair | GOOD BLACK NEWS

Scope out the hair-care aisle in the beauty section of any major retailer and you’ll find a familiar scene: a woman with a bottle of shampoo in hand, staring in dismay at the horde of options on the shelves in front of her. Should she pick sulfate-free or biotin add-in shampoo? Should she be looking for…

Source: goodblacknews.org/2015/07/27/candace-mitchell-and-chanel-martin-found-web-and-mobile-based-platform-myavana-to-integrate-scientific-analysis-into-care-for-black-womens-hair/

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